Automakers maintain the perspective that every auto show is like the SuperBowl. They plan, prepare, and execute their designs with the hope that the juice is worth the squeeze. In the meantime, we wait with bated breath while the concept goes through revisions until a consensus is reached, only to be teased through a video, […]
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Honda Upgrades Its 2014 Natural Gas Civic
When you are well ahead of the curve, it is easy to fall victim to sloth or apathy; however, the folks at Honda aren’t about to lose any vigor. With a natural gas Civic already on the road, the Japanese automaker has quite an advantage over competitors since public discourse recently began encouraging a shift […]
Honda Considers Two-Motor System for Next Generation of Civics
In an endless pursuit of improvement, Honda remains undecided over the fate of the powertrain for the next generation of Civic Hybrids. Though the model currently has a new and vastly improved single-motor engine, the Japanese automaker is considering a less costly double-motor engine – similar to what you’ll find in the 2014 Honda Accord […]
2015 Honda Fit Receives Stellar Accolade from Car and Driver
Yesterday, we posted a blog regarding Honda’s three wins for the best advertisements of 2013. Well, let’s talk about how Car and Driver selected the 2015 Honda Fit as one of seven vehicles they cannot wait to drive – and suggested that you will feel the same way. In its third generation, the Fit already […]
Honda Nearly Sweeps The One Club’s “Best of” Ads List
With more than two weeks of 2014 already gone, we will likely begin watching “Best of” lists make their way onto websites, social media feeds, and television programming. Each year at the North American International Auto Show, The One Club announces winners for the best automotive advertisements of the previous year, which is comprised of […]