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Archive | April, 2014

Honda Will Add to Its American Lineup in 2015

In all of the bustle of covering automotive news, some stories temporarily slip through the cracks. We at AutoPark Honda would be terribly remiss if we didn’t inform you of an exciting announcement from your favorite automaker. Honda, at the recent New York Auto Show, confirmed that a new model will reach American showroom floors […]

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What Did You Do for Earth Day?

Oh, Earth Day. The single day of the year that people around the globe pledge to accomplish something positive for the planet on which we live. It wields influence. Politicians seeking greater support will clamor for more stringent emissions standards, and the President will likely fulfill a standard his predecessor’s set by planting a tree […]

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24 April 2014: Leith Automotive Career Night

On Thursday, April 24th, 2014, you can begin a career with Leith Automotive. That’s right – a career. Many of our dealerships, representing 28 of the finest car manufacturers, seek experienced service technicians who desire more than just a job. You’ll enjoy a full range of benefits offered for full-time employees, and, more importantly, a […]

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Honda’s Ads Are As Innovative As Its Vehicles

If you ask Don Draper – following a mid-morning drink, of course – what the purpose of advertising is, he’d likely finish a drag on his cigarette before answering in his curt manner: emotional. Regardless of the means of presentation, an advertisement should evoke a strong feeling. Some brands want to inspire confidence, instill desire, […]

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KBB Releases Survey Results for Best Overall Brand

Kelley Blue Book (KBB) conducts an annual survey with more than 12,000 consumers seeking a new car or truck. The purpose: get their opinions about automotive brands, which KBB then recognizes through “awards” for 13 categories. This survey is called the Kelley Blue Book’s Brand Image Awards, and the most prestigious of the thirteen bestowed […]

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